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{"id":3298,"date":"2018-09-10T22:12:12","date_gmt":"2018-09-10T22:12:12","guid":{"rendered":"http:\/\/scottdimmich.com\/?p=3298"},"modified":"2018-09-10T22:12:12","modified_gmt":"2018-09-10T22:12:12","slug":"weather-communications-has-a-problem-and-business-thinking-can-fix-it","status":"publish","type":"post","link":"https:\/\/scottdimmich.com\/2018\/09\/10\/weather-communications-has-a-problem-and-business-thinking-can-fix-it\/","title":{"rendered":"Weather Communications Has A Problem And Business Thinking Can Fix It"},"content":{"rendered":"As a meteorologist, a weather communicator, and someone to aims to be humble, I’ve come to accept and respect that the weather community has a critical issue that needs to be addressed. As a businessperson, I see business problems being solved daily, but I also see a solution to the mounting weather communications problem.<\/p>\n
This problem is better shown than explained. It’s worth noting that there is a lot of great weather communication out there, and I’m not going to target specific people or companies as much as the product itself. To show this example, I will use New York City, a place I have never worked and with weather communications companies for which I have never worked.<\/p>\n
As I write this, Hurricane Florence is a major hurricane in the Atlantic Ocean. Here’s what the New York City NBC affiliate has to say recently:<\/p>\n